Strategic Storytelling: The strength of PR

Strategic Storytelling: The strength of PR

  Public Relations amplifies your company’s story. Used strategically, the PR program helps an organization build trusted relationships with key¬†influencers including journalists, bloggers, market analysts and the most prolific opinion leaders. PR encompasses the role of information broker but expands to include counsel and strategy to balance the organization’s internal story with that of outside observers. It also plays a key...

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